The latest news and events - mixed with our views on everything that matters right now in marketing, data, research and technology.

Month: January 2016

Three and Tesco Mobile customers “happiest in UK” Posted on January 29, 2016 by Julie

Study by Network Research claims MVNO has highest NPS score (+27), while Vodafone came bottom with -2 Tesco Mobile customers are the happiest mobile customers in the UK, according to figures from Network Research. The MVNO had a Net Promoter Score of +27, the polling firm found, the highest in the industry. It was tied with […] Source: Three and Tesco Mobile customers “happiest in UK”

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Mustard is lovin’ its new graphic designer (and the feeling is mutual) Posted on January 19, 2016 by Julie

In early November, Keen as Mustard hired a new junior graphic designer to complete the team. KaM immediately spotted strong potential in Siobhan and over the past few months she has certainly lived up to those expectations.   We asked Siobhan about her experience working with team Mustard so far and here’s what she said: I can’t believe I have been with KaM for nearly three months. Time has flown by! My first project was a lot of fun. I

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Perception Research Services merges with IN VIVO Posted on January 6, 2016 by Julie

New Jersey-based Perception Research Services (PRS) has announced it is joining forces with French agency IN VIVO, forming a new company PRS IN VIVO. Source: Perception Research Services merges with IN VIVO

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2016 Preview: buzzwords Posted on January 4, 2016 by Julie

Research-live’s panel looks to the coming year and offers up the buzzwords that they think will indicate the most important areas to focus on in the year ahead.“Real-time. The technology exists, but it’s a case of clients finding the correct focus/application for generating in-the-moment insights from their customers.”Virginia Monk, managing director, Network Research Source: 2016 Preview: buzzwords

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