Blog

The latest news and events - mixed with our views on everything that matters right now in marketing, data, research and technology.

Month: February 2020

Quirk’s returns to London! A review of the UK’s biggest MRX trade show Posted on February 27, 2020 by Jennifer Redfern

After a successful London debut in 2019, Quirk’s headed back across the pond this month for their second UK event. It’s well known that ‘seconds’ are notoriously difficult – bands with triumphantly successful first albums often struggle with ‘bad second album syndrome’ and second time novelists with best-selling works of fiction struggle to put pen to paper for their second book. Was London 2020 going to be the Quirk’s UK team’s difficult second conference? In terms of pure numbers, the

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8 tips to help you master your marketing from Insights Marketing Day Posted on February 25, 2020 by Jennifer Redfern

At the end of January, we hosted the third Insights Marketing Day (IMD) London, in partnership with our friends at GreenBook and Little Bird Marketing. This year over 65 attendees from insights agencies and suppliers across the UK joined us to hear practical marketing advice to help their businesses grow. The agenda of clients and experts from insights and beyond, including topics such as company messaging, personas, marketing automation, and mastering your presentation skills, was specifically designed to provide tangible

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