Hervé Turpault: FMCG brands need to smarten up their act against own label – Packaging News 

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Hervé Turpault: FMCG brands need to smarten up their act against own label – Packaging News 
Posted on September 3, 2014 by siobhannolan

Hervé Turpault, of PRS, looks at the how the own label market is faring against its branded rivals

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