Here at Keen as Mustard we’re delighted to be partners with the Insight Show, a two-day festival of market research starting at Olympia Central tomorrow, where there will be an exhibition overflowing with big-name exhibitors and a jam-packed schedule of cutting-edge content.
As always, the Insight Show has a variety of industry experts on the line-up this year, and we’re excited to announce that Mustard’s very own Lucy Davison is amongst them. On Day 1, Wednesday, Lucy will be chairing the International Stage, introducing some great ESOMAR presentations by companies such as JointheDots, EasyJet and insitesconsulting. On Day 2, Thursday, Lucy will be delivering a presentation on MRX marketing, so if you need your insights marketing problems solved be sure to visit the Showcase Stage at 3.40pm. Finally, add flavour to your visit at the Keen as Mustard café (complete with lots of mustards!).
Other highlights from the two days include the CEO panel where the heads of MESH Experience, Kantar, Hall & Partners and System1 will come together to discuss how agencies can stay ahead of competitors and the future of the ever-changing industry. The future of market research is a key theme across the conference and will be prevalent in the young researchers debate, where the next generation of industry leaders from Circle Research, Kadence International, MESH and Nielsen will be delivering their thoughts on the future of the industry.
With over 75 companies taking to the stands to showcase a range of innovative insight services and data technologies, the Insight Show promises to be a great opportunity for networking. Look out for 3,200 estimated attendees, 1,000 of whom are client side. Moreover, this year we’re excited to see the Insight Show’s first ever International Village which, as well as making the exhibition easier to navigate, shows the conference’s increasingly global focus.
We really hope that you’ll join us for what promises to be an informative and exciting two days. For more information on the line-up and the full list of exhibitors please visit http://www.insightshow.co.uk/. See you there!