The poster boys for big data

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The poster boys for big data
Posted on July 25, 2013 by Iosetta Santini

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There are endless campaigns to stop the pressure that young women face to look good. But there are no such things to stop the increasing pressure that is put on data to be aesthetically pleasing.

It’s an epidemic, there are never-ending examples of perfectly pampered infographics are cropping up everywhere. But we’re not campaigning for the rights of data – we think it’s good that people are presenting their data more prettily.

Mustard’s Director, Simon Dunn is a sucker for good looking data too. In fact, he is probably best described as the Gok Wan of data – he can’t take 10 years off it – but he can make it look absolutely fabulous. He recently hosted a webinar about infographics behalf of #NewMR, you can check it out on youtube here.

Now, Keen as Mustard Marketing invites you to bask in the glory of one of Simon’s creations:

This beauty was created on behalf of The Santa Fe Group, who commissioned the Global Mobility Survey. It is the largest and most robust review of multinational mobility programmes available and the results are collected from 1,119 organisations from across 56 countries. And what is more, this study just won highly commended in the b2b marketing awards for the best use of content marketing 2012.

Get in touch if you think you’d like to give your data a makeover, say hello to Simon on 07766240029 or