A new study of over 1,000 U.S. utility ratepayers, released on March 2 by Atlanta-based marketing analytics company, Bug Insights, has found that consumers in deregulated markets are significantly more engaged with their energy suppliers. Overall, the researchers found, electricity providers in deregulated markets “had a far better reputation than those in regulated markets.” Indeed, they ...Continue Reading Read more in Energy Manager Today: Customers in Deregulated Markets Found to Be More Satisfied - Energy Manager Today
Read MoreDeregulated utilities are considered to be more trustworthy and responsive to their customers, according to a study of more than 1,000 utility consumers by marketing analytics agency, Bug Insights. Read more at Electric Light & Power.
Read MoreMarketing has an increasingly integral role in business growth but research shows it still has a job to do to change its perception as the colouring-in department. Source: How to market marketing
Read MoreYesterday I attended the Febelmar Conference in Brussels where I helped run a workshop on Data Impact. There are several observations I’d like to make on this thoroughly interesting event, so here goes. [caption id="attachment_3954" align="alignnone" width="225"] Heroes Tintin & Snowy greet Mustard arriving in Brussels for Febelmar.[/caption] Shorter and more frequent formats work well. Rather than having to spend two or even three days away from the office the Belgian insights community event started at 2.30pm and ended with
Read MoreIn a year set to bring great change, AYTM set out to unearth what the American public are concerned about and looking forward to in 2016. The market research agency polled a nationally representative sample of 1,000 respondents asking them about potential global, national and personal threats and opportunities to discover what the US is concerned about this year. Insight consultants AYTM wanted to find out what the general public is worried about. Read more at Market Watch: New Study
Read MoreIn a year set to bring great change, AYTM set out to unearth what the American public are concerned about and looking forward to in 2016. The market research agency polled a nationally representative sample of 1,000 respondents asking them about potential global, national and personal threats and opportunities to discover what the US is concerned about this year. Insight consultants AYTM wanted to find out what the general public is worried about. Read more at Yahoo Finance: New Study Finds
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