Five things you (really) need to know about insights marketing
Tips, tools and best practices from
the experts in insights marketing.
ebook Five things you (really) need to know about insights marketing
A little while back I sat down to think about what I’ve learnt while working in marketing for data, research and insights. I realised that over 15+ years there are five things that crop up repeatedly - and are particularly problematic to marketing and communications within the MR industry. Probably even better, when I thought about it, I had five realistic solutions for these problems.