Blog

The latest news and events - mixed with our views on everything that matters right now in marketing, data, research and technology.

Month: September 2013

UK — ASDA’s customer community Pulse of the Nation has won the Vision Critical 2013 European Insight Community of the Year award. Posted on September 30, 2013 by Julie

UK — ASDA’s customer community Pulse of the Nation has won the Vision Critical 2013 European Insight Community of the Year award. Source: UK — ASDA’s customer community Pulse of the Nation

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Hervé Turpault: Maximising the return on investment with new packaging launches | Packaging News Posted on September 10, 2013 by Julie

Hervé Turpault of PRS analyses how research can be used to enhance the value of packaging innovation. Source: Hervé Turpault: Maximising the return on investment with new packaging launches

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Online shopping doesn’t mean the end of packaging as we know it Posted on September 2, 2013 by Julie

Over a decade ago, a dire prediction was made, that online shopping would mean the end of packaging as we know it.  While that prediction was grossly inaccurate – and the package design industry has continued to flourish – online shopping has grown tremendously and now accounts for roughly $145 billion in the U.S. alone. Source: Online shopping doesn’t mean the end of packaging as we know it

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