Thoughts on everything that matters right now in marketing, communications, and insights.

Month: March 2023

Attracting and amplifying women’s leadership in market research Posted on March 2, 2023 by Braden MacDonald

Here at Mustard, as a women founded and led business, we foster an environment of diversity. The work of Women in Research and the MRS’s Equality, Diversity and Inclusion reports have been vital elements in promoting and advocating for women in insights. As profession continues to evolve, there has been a growing push towards recognising the value of diversity in all areas of business. But we have far to go. MrWeb’s new ‘Raidar’ ranking published earlier 2023, showed that in

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