Blog

The latest news and events - mixed with our views on everything that matters right now in marketing, data, research and technology.

Month: December 2014

2015 Preview: The biggest trends Posted on December 29, 2014 by Julie

In this, the first of Research-live’s 2015 preview articles, our contributors offer their predictions for the key trends of the coming year, including thoughts on polling in the upcoming general election. Source: 2015 Preview: The biggest trends

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2015 Preview: The biggest trends Posted on by Julie

In this, the first of Research-live’s 2015 preview articles, our contributors offer their predictions for the key trends of the coming year, including thoughts on polling in the upcoming general election. Source: 2015 Preview: The biggest trends

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2014 Review: The best campaigns Posted on December 22, 2014 by Julie

Be they creative, controversial, culturally relevant, heart-warming or uncool – these days the advertising is as talked about as the films and TV programmes they appear around. See the pick of the best from some of our review panel. Source: 2014 Review: The best campaigns  

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Honesty is the best YouTube policy Posted on December 18, 2014 by Julie

Recently, it was announced that lifestyle vlogger Zoe Sugg, also known as Zoella, experienced the highest-ever first week sales for a debut writer after selling more than 78,000 copies of her book, Girl Online. Source: Honesty is the best YouTube policy

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2014 Review: The most significant developments Posted on by Julie

In the first of five review articles, members of the research community look back on the most significant developments of the past 12 months. Source: 2014 Review: The most significant developments

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Theorising the pursuit of loyalty in the age of the customer Posted on December 11, 2014 by Julie

The battle to keep customers has never been this fierce - so who has risen to the challenge? Source: Theorising the pursuit of loyalty in the age of the customer

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Grant Montague |Insights on the Chinese packaging market – Packaging News | Jobs | Production | Design | Innovation Posted on December 10, 2014 by siobhannolan

Grant Montague of PRS looks into the Chinese packaging market and explores the differences Source: Grant Montague |Insights on the Chinese packaging market - Packaging News | Jobs | Production | Design | Innovation

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