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Tag: showrooming

Business Insider: The share that keeps on sharing. Posted on July 11, 2013 by Iosetta Santini

Vision Critical recently released the findings of a study that uncovered that ‘showrooming’, a phenomena that has kept the retail world up at night since the rise of social media, should not be feared. Whilst 26% of people engage in showrooming, 41% engage in reverse showrooming - amongst other key findings. Our PR wizard, Jocelyn Senior, triumphed when the article appeared in The Drum. The article was then picked up in Business Insider – a publication which is rated as one

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