Join us at IIeX Europe! (And get a 25% discount with code KEEN25)

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Join us at IIeX Europe! (And get a 25% discount with code KEEN25)
Posted on January 11, 2019 by Camilla Baker

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We’re taking The Great Internal Communications Experiment on the road for 2019! Keen as Mustard’s founder and MD Lucy Davison’s presentation with Coca-Cola will be making its debut in Amsterdam this February at IIeX Europe at 2.20pm on the 19th February.

As you may be aware, Keen as Mustard teamed up with Coca-Cola in 2018 to find out which communication methods generated the highest levels of engagement with insights internally and from their research they formulated a set of rules to improve stakeholder insight communication for good. Lucy and Begonia Fafian, Knowledge and Insights Director at Coca-Cola Western Europe, will provide you with tips to optimise your own communication channels to ensure your insights are driving change at the heart of your business.

Alongside presenting at IIeX EU, Lucy will also be chairing the conference with her fellow ESOMAR Council member, NewMR’s Ray Poynter. She’ll be introducing a wide range of high-quality content to the stage from agencies such as side, Kantar, Ipsos Mori and SKIM who will be covering topics such as social intelligence, consumer segmentation and methods for enabling innovation. Client-side speakers from companies such as Unilever and Nestle will also be taking to the stage to discuss topics such as artificial intelligence and the relationship between data and research.

IIeX EU is one of Europe’s most innovative MRX events; buy yourself a ticket and you’re guaranteed to experience cutting-edge technology and the newest startups as well as a great opportunity for building and growing valuable connections. What’s more, tickets are now even better value – you can get 25% off with our code KEEN25.

We hope to see you there!

IIeX Europe will be held at the Beurs van Berlage, Amsterdam, from the 18-19th February. Register here now with 25% off using our code KEEN25.