‘We struggle to have the impact we would like to influence our stakeholders’
‘We struggle to deliver our marketing ideas’
‘No one knows us’
‘Clients know about us but are not sure what we do’
‘Trying to be different amongst a load of “me too” competitors’
‘Our brand, marketing and communications no longer represent our company’
"Bringing Aspen Finn to life with KAM was a delight. Their organised, creative and supportive approach was exactly what we needed at each stage of development. We were able to introduce Aspen Finn to the world on time and as planned which is both excellent and terrible as I will dearly miss regular contact with Lucy and Simon."
"The best workshop session I have ever attended."
"We wanted to create an impact ? I believe we did 😊 !"
"Keen as Mustard not only refreshed our brand and site, they gave new vigour and relevance to both. When we launched the new look on LinkedIn, 10,000 people read the posts and hundreds commented. The sentiments expressed were all highly positive, with many commenting on how clean, modern and alive the site was. "
"The biggest draw to Keen as Mustard was your expertise in the industry. Knowing we could start the project without explaining some of the basics about our customers, our services, etc meant we could hit the ground running."
"Keen As Mustard have capably supported the development of a global marketing function within Kadence. The structural and process improvements have helped to provide confidence in best practice whilst subsequent campaigns and outputs are helping not only to raise our profile globally, but also to deliver on that mythical ROI – new business wins and client relationships."
"One of the great challenges of succeeding in the market research industry is finding a marketing agency that truly understands market research, can speak the language and can translate your company's unique propositions into beautifully-designed and effective communications. Keen as Mustard ticks all of the boxes. I recommend them whole heartedly."
"...The Keen as Mustard team quite simply rocked this engagement, and I can’t wait to find another opportunity to work with them"
"Working with an agency that has such a profound understanding of the research market has been incredibly beneficial to our business. Mustard understood our needs from the get-go and we have been delighted with the results."
“There was a lot riding on this project, but Mustard came in and exceeded expectations....Read More
“Working with Keen as Mustard was an inspiration. The team revolutionised our approach to communicating...Read More
Late last year, Nestlé Purina EMENA Insights team carried out a study of consumer purchasing...Read More
Naming, developing the visual identity and building a website for a new agency.Read More
Developing the visual identity for MRX industry legend Tom Ewing’s new business – Wordbeast.Read More
Curion were looking to build awareness in the flavour, fragrance and personal care sector and...Read More
Through our PR work with System1 we helped drive greater awareness of its new tool...Read More
Coca-Cola Western Europe has no lack of data and insights. But getting a broad group...Read More
A global membership organisation can be a bit of a behemoth…Read More
Zappi, the leaders in market research automation, needed support in adding thought leadership to supplement...Read More
When the famous MRX blogsite GreenBook decided to redesign their site, we leapt at the...Read More
Kadence International’s first foray into strategic marketing and communications needed to separate them from the...Read More
Cambiar Consulting LLC
US-based Cambiar works globally with research and technology firms and insights clients on strategic and operational consulting, mergers and acquisitions, and training programs.
Gathering the data is rarely the problem for insight professionals, it’s knowing what to do with it. Getting internal stakeholders to pay attention to your work comes with challenges. We’ve put together five ways to overcome internal communication nightmares to help you attract (and keep!) the attention of your audience.DOWNLOAD NOW
In insights we have historically been bad at communicating beyond our profession. As a result, many people don’t understand the importance of good research and the value of what we do. Our e-book is the perfect introduction to the ways in which you can use PR to capture the attention of the media, and consequently build better relationships with them.DOWNLOAD NOW
There are five things that crop up repeatedly in marketing for data, research and insights - and are particularly problematic to marketing and communications within the market research industry. Thankfully, we have five realistic solutions for these problems.DOWNLOAD NOW
PR often puzzles firms in data, research and insight, which might be why the profile of the industry is a bit, well, tired…If you are considering working with a PR agency, here is some advice in order to get the best out of it.DOWNLOAD NOW